Wine Making Equipment

Since time began people have taken an active interest in brewing their own drinks, from the elderberry and stinging nettle concoctions of the middle ages to the potato based moonshine stills of the United States, the phenomenon and innovative means of production continues to grow from strength to strength. In these days of recession and super tax on the things we enjoy the most, many people are realising the real feasibility of home brew. Here at Brew Genie we pride ourselves on giving you the tools and the knowledge to recreate your tipple of choice within the comfort of your own home. We are increasing our substantial product range all the time and aside from the ever popular home brew kits in stock we are constantly researching new sources of home wine kits derived from the finest grapes that the world has to offer. Please take your time to browse our website to find the product that best suits your specifications, we have a massive range on offer and to pick only one or two can be quite mind boggling, you really are spoilt for choice. We go to great lengths in order to source the finest home brew innovations that money can buy and if you see that we are not stocking a certain product that you think we should please inform us. Although home brewing is traditionally associated with adapting household items for use, times and technology have moved on. Although you can still use buckets and spoons for certain stages of the brewing process the brewing equipment of today is often made of special materials and substituting certain apparatus will affect the overall result and ultimately the quality of your brew. If you do have some existing specialised equipment such as brew bins and fermenters they can continue to be used but attention should be paid to ensure they do not have any scratches which can harbour bacteria and ultimately affect the quality of your home brew. A time consuming yet essential part of any brewing process is sterilisation, the vast majority of all brewing failures are due to a lack of cleaning and sterilisation. Cleaning the visible dirt from the equipment is an obvious prerequisite to most people before starting the process but many people fail to sterilise properly. Effective sterilisation removes the dirt and bacteria you can’t see and prevents the growth of spoilage organisms. For seriously dirty equipment, overnight soaking in a sterilizer solution is recommended; VWP or Ritchies are the recommended agents to use. Many people ultimately fail in their wine making or home brew ventures because they do not follow the instructions to the letter, although the basic principles may be the same, each kit has slightly different methods which by following will ensure you get the highest possible quality. The instructions come directly from the manufacturers who have spent vast amounts of time and money in devising the most effective method to make their particular beverage taste like it should, in reality they know best, follow the instructions. Many potential or inexperienced brewers often ask why some home brew kits are significantly more expensive than others, the answer is simple, they are generally of a higher quality. There is still a lot of truth in the saying that ’you get what you pay for’ and although the cheaper kits do produce a totally enjoyable beverage the more expensive kits may be more suitable for the more discerning beer or wine connoisseur. Whatever your taste may be, you can be sure that Brew Genie has a suitable option for your palette and we are determined not to be beaten either on the range of home brew offered, the advice available or the price paid. If you have any questions, suggestions or comments regarding any aspect of our service or terms and conditions please do not hesitate to contact us, our phone lines are open from early until late and our e-mail system is checked very regularly. Taste the difference and call Brew Genie today.

Home Brew Kits

Another very common enquiry for many people with an interest in wine making equipment and the resulting wine is the multi-faceted area surrounding fruit wine. There are many old recipes in existence that may not achieve the result that you intended. As the technology has increased so have the necessary ingredients that are essential to the quality of any home brew or wine. Ingredients and additions such as pectolase and potassium sorbate are just two of the things that form an integral part in the wine making process of today. A crucial mistake that many people make when brewing their own beer is adding too much sugar. Although the addition of extra sugar does enhance the overall alcoholic strength of the beer, the brewer does stand a real chance of ruining the entire brew by killing the yeast. Copious amounts of sugar can result in the brewing of a very sweet malt which aside from containing no alcohol produces a substance that is completely incomparable to any type of beer you have ever tasted. If the brewer feels the need to improve the kit a much better way to achieve this is to add a beer kit enhancer instead of sugar. You can always adjust the eventual outcome of your home brew but as previously mentioned, following the manufacturers’ instructions is the most effective way to achieve a decent brew. Once you have selected the appropriate brew or wine kits, placing your order is simplicity itself. Simply click on the desired product, add to basket, enter a few personal details and away you go. Our secure details and payment system ensures that you privacy is protected at all times and kept completely confidential, the only details we keep are your name and address, delivery address, order details, telephone number, e-mail address and payment details. We use these details for the purpose of processing your order only and for e-mailing you offers which we think may be of interest, no details are passed over to any third party. If you would like to be removed from our mailing list please call us or alternately e-mail us at the address detailed on our website. We accept payment for your home brew products by a variety of methods including credit card, debit card and cheque or postal order, please ensure that all cheques are made payable to BrewGenie and sent to any of our stores (details of which are available on our website) and marked for the attention of the Sales Supervisor. Please remember to include your order details, delivery address and a day time telephone number in case we need to contact you. In order to remain amongst the most competitive in our particular sector we must levy some nominal delivery charges. For orders of £ and above, delivery is free, orders below this value are subject to delivery charges. Please note that additional delivery charges are payable for customers in Northern Ireland and off-shore locations worldwide. Please note that we will not send any items of glassware or despatch any gas cylinders by Royal Mail or courier, these items are only available from our stores or within our own delivery vehicles catchment area. When you have placed your home brew order you can expect delivery within 3 days to addresses on the UK Mainland, if your order is delayed for any reason we will contact you with the reasons why and an expected delivery date. In the very rare event that your goods arrived damaged, faulty or not as ordered please contact us as soon as possible or within 4 days of receiving your order. We will replace or refund the entire order providing the goods are returned to us at one of the addresses detailed on our website. In the event of any problems please e-mail us or send a letter in writing outlining the problem to our customer service desk. All home brew prices are quoted in pounds sterling and we reserve the right to change the price if needed. You will be advised of any price changes prior to the processing of your order.

Home Brew

If you would prefer to visit one of our stores and are based in the Midlands area, please feel free to drop in and browse at your leisure. Our stores opening times are detailed on our website, we have a huge variety of wine making equipment and wine and homebrew kits available which have not yet made it to our website. So if you are looking for something specific and you do not see it on our website please drop in, you may be pleasantly surprised. As previously mentioned we not only pride ourselves on the range and quality of the products we stock but also our unrivalled customer service. There are many firms out there especially on the internet who claim to be the leaders in this particular sector but in fact are not. Before parting with any money we would strongly urge you to check the company’s credentials and also shop around. If a deal seems too good too be true then it probably is, so care must be taken not to get overexcited by a super cheap offer. We do not operate our wine and homebrew business as a sideline to our main business, this is our main business and you can be assured that you are dealing with a firm with a real pride and belief in their products with the professional acumen to match. Many of our new customers have come to us as a result of word of mouth recommendations, these recommendations are worth their weight in gold and in our opinion are worth a lot more than a full page advertising spread in any newspaper, national or local. We realise that you are only as good as your last customer which is why we will pull out all the stops to ensure your shopping experience with us is something to savour and hopefully tell your friends and associates about. As the methods in producing quality home brew have technologically improved over recent years, the methods people use to acquire these kits have also changed. Due to a combination of soaring fuel prices and parking charges people are no longer willing to spend £20 on petrol to look for home brew kits or wine making equipment that are equal in value; more and more people are embracing the online shopping phenomenon. As a company Brew Genie are embracing this new technology by taking active steps to improve our online visibility for those ever increasing number of people who source the products and services they require via the internet, home brew is no exception. We believe the steps we are taking now will sustain our business for years to come and further maintain our position amongst the leaders in our particular sector. Online shopping is here to stay and we are committed to increasing our existing customer base by fully utilising this advertising medium, ordering the products you need from the comfort of your own home or office is convenient and stress free and with delivery charges as low as ours, why would you look anywhere else? As previously mentioned the customer is at the centre of our business ethos and if you have any comments, feedback or suggestions we really do want to hear them. Customer feedback enables us to constantly maintain and improve our levels of service which is why we actually act upon customer feedback and incorporate it into our ways of working whenever feasible. To conclude, we believe we offer the most comprehensive selection of home brew products available anywhere today and we believe that’s why we are widely acknowledged as the UK’s no 1 for all things home brew. Brew Genie, brew from paradise available on earth.